We help doctors, physiotherapists and investors open physical rehabilitation clinics and departments: concept, unit economics, equipment, team, launch.
Medarch designs and launches physical rehabilitation clinics, physiotherapy departments and rehabilitation directions inside operating medical centers. The bureau is led by a rehabilitation specialist with 11 years of clinical practice and 4 years as director of a physical therapy clinic.
We stay in one vertical on purpose. A generalist consultant knows how healthcare business works in general. We know how many square metres a kinesiotherapy hall needs, at what utilisation a physiotherapist's salary pays for itself, and why a course model produces three times the patient value of single visits.
Every project is led by the lead architect together with the team: medical licensing lawyers, senior nurses, a CFO, a marketer and a product manager.
Concrete outcomes from the Medarch team over the past years.
We design rehabilitation clinics by combining clinical expertise, operational management and Polish regulation.
A working rehabilitation clinic does not start with premises or equipment. It starts with a calculated course model.
Medarch was born at the intersection of three pillars:
11 years in rehabilitation and 4 years running a physical therapy clinic exposed the core problem: rehabilitation departments open without a service model, without calculated utilisation and without functional diagnostics at entry.
Today Medarch helps physiotherapists, doctors, clinic owners and investors launch rehabilitation clinics and departments across Poland, Belarus and Russia.
We know how a rehabilitation course actually runs, the role of functional diagnostics and a physiotherapist's day in the schedule.
Hall utilisation, physiotherapist output, revenue per square metre and department break-even.
RPWDL, sanitary inspection, premises requirements and the physiotherapist as a regulated profession.
Concepts for a department, a standalone clinic and digital rehabilitation — ready to launch.
We don't simply open clinics. We design rehabilitation clinics.
Medarch turns the idea of a rehabilitation center into a calculated model: course, schedule, space, team and launch plan.
Five directions — from a rehabilitation clinic concept to a growth strategy for an operating center.
All services in detailFor those opening a standalone physical rehabilitation clinic.
For operating clinics adding the direction.
The thing that is broken most often — as a separate service.
For those not ready to commit to premises yet.
For operating rehabilitation centers.
Five layers that turn a concept into a working rehabilitation clinic.
Concept, positioning, unit economics, patient journey, layout and launch plan in one document — the clinic architecture.
A layout built for throughput, not for a supplier catalogue. Equipment list by priority: launch, second year, optional.
Physiotherapists, a rehabilitation physician, front desk. Utilisation schedule and incentives tied to course completion.
Processes for intake, running a course, outcome control and management reporting.
Acquisition channels in rehabilitation, the booking funnel, contact between courses, review management.
Rehabilitation is not a hall and equipment. It's a course the patient completes — which is why they come back.
Medarch
The lead architect runs the project, and specialists join at the stages where they genuinely change the outcome.
Founder of Medarch · lead clinic architect
Medical licensing · RPWDL · sanitary inspection
Clinic requirements · protocols · standards
Financial model · unit economics · reporting
Patient acquisition · positioning · funnel
Patient journey · launch · scaling
Behind every healthcare project there is a team rather than a vendor: a business architect, lawyers with sector practice, senior nurses, a finance director and a marketer. We assemble around the clinic's task and stay until the system runs without us.
Our clients value privacy. We do not publish clinic names, revenue figures or project details without approval. Every project is your business, and we respect that.
Healthcare business architecture is not only the financial model and the processes. It is the feeling a patient walks in with and walks out with. We design both layers at once: economics that add up, and an environment people trust.
A working session on the idea, the economics and next steps.
Service model, space, equipment, team, unit economics.
Full architecture of a standalone clinic and its launch plan.
We run the launch month by month — the clinic website is included.
Ready-to-launch healthcare business models designed for investors, clinic owners and medical leaders.
A complete concept for medical organizations looking to launch or expand a profitable physical rehabilitation department.
A complete healthcare business model for launching a standalone rehabilitation clinic.
A separate track — digital rehabilitation products: telerehabilitation, home programmes and outcome tracking between visits.
In 45 minutes we break the idea into layers: market, course model, unit economics and the next step. No obligations — you leave with clarity.
Client names stay confidential under NDA. We share the context, what we did and the measurable outcome.
Context: 260 m² of unused space, no service model, no team, no patient journey.
What we did: concept and financial model, kinesiotherapy hall layout, equipment selection, hiring and training, course products instead of single visits, sales launch.
Context: rehabilitation sold as single visits, physiotherapist utilisation below 50%, recurring cash gaps.
What we did: functional diagnostics at entry, courses and packages, new pricing and unit economics, hall utilisation schedule, incentives tied to course completion.
Context: an idea for telerehabilitation and home programmes, development budget under question.
What we did: segments and scenarios, a test version, paid demand checks, subscription economics and a scaling decision.
Figures come from clients' internal management reporting and are anonymized. Results depend on the market, the team and the project's starting conditions.
Short answers to what clinic owners, physiotherapists and investors ask most often.
Still have a question? Write to usBecause inside one vertical you can know the numbers, not just general principles. We know how many square metres a kinesiotherapy hall needs, at what utilisation a physiotherapist's salary pays for itself and how to build a course instead of single visits. A generalist knows healthcare business in general — we know one model and its economics.
Space follows throughput, not the equipment catalogue. The minimum working set is a kinesiotherapy hall, physiotherapy rooms, space for functional diagnostics, a front desk and changing rooms. We first calculate simultaneous patients and the schedule, then check it against premises requirements.
At launch you buy what serves the most frequent rehabilitation courses and functional diagnostics. Low-utilisation showcase equipment moves to year two, once the schedule shows real demand. We split the list into three priorities: launch, second year, optional.
It depends on the market, the team, rent and the sales model. In one of our projects the actual payback was 14 months — a fact from that specific project, not a promise. Every concept includes a break-even calculation in three scenarios.
Inside: area requirements, the minimum equipment set, team structure, RPWDL and sanepid with realistic timelines, a break-even calculation and the typical mistakes that stretch payback. Leave your email — we'll send it over.
